One-Hitters

Sometimes ads are just one and done. No campaign. Just a single, standout idea.

Quite often these are one-offs that no one in the department has an interest in touching. I’ve always used this as a great opportunity. These projects typically fly below the radar so it’s usually simple to get something approved with little or no problem. The ads below are a sample of this. A couple won awards and the Reactor Room Bar and Grill ad was published in Steve Heller’s book - Design Humor: The Art of Graphic Wit.